What does professional
video production really cost?
Most MNYK Studios productions begin around [PRICE], with the final investment shaped by the planning, people, locations, equipment, filming, editing, and deliverables required to bring the project to life.
This guide will help you understand where that investment goes, what questions to ask, and how to build a production that fits your goals and budget.
What Your Investment Covers
A finished video starts long before we hit record.
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This is where we define what the video needs to accomplish and how we will make it happen.
Planning may include:
Discovery and strategy
Creative development
Scripting
Storyboarding
Interview planning
Casting
Location scouting
Scheduling
Crew coordination
Production design
Shot lists and call sheets
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This is the filming itself—and everything needed to make the production day run smoothly.
Production may include:
Director and producer
Camera crew
Audio engineering
Lighting
Studio or location
Equipment
Set design and dressing
Hair, makeup, and wardrobe
Talent
On-set client support
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This is where the captured material becomes a clear, polished story.
Post-production may include:
Video editing
Audio editing and mixing
Color correction
Motion graphics
Animation
Music licensing
Voiceover
Captions
Client revisions
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One production can create much more than one finished video.
Delivery may include:
Primary video
Alternate lengths
Vertical and square versions
Social media clips
Paid advertising cuts
Internal versions
Thumbnail images
Caption files
Organized final assets
Typical Investment Levels
What level of production do you need?
These levels are designed to give you a realistic starting point. Every project is scoped around its actual requirements, so they should be treated as orientation—not an off-the-shelf rate card.
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Starting at [PRICE]
A contained production for a clearly defined need.
Often a fit for:
Customer testimonials
Executive interviews
Simple educational videos
Single-subject studio content
Short social content
Straightforward event coverage
A typical project may include:
Light pre-production
One location
Half-day or focused filming window
Small crew
Professional camera, lighting, and audio
One primary finished video
Standard graphics
2 rounds of revisions
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Typically [PRICE RANGE]
A complete production with strategic planning, a larger creative or technical footprint, and multiple finished assets.
Often a fit for:
Corporate brand videos
Product videos
Branded podcast productions
Campaign content
Roundtables and panels
On-location interviews
Training or educational series
A typical project may include:Creative development
Scripting or interview development
Full production planning
Half-day or full-day shoot
Multi-person crew
Multiple cameras
Professional lighting and audio
Custom graphics
Primary video plus cutdowns or alternate formats
[NUMBER] rounds of revisions
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Starting at [PRICE / CUSTOM PRICING]
A larger engagement built around multiple videos, episodes, filming days, audiences, or distribution needs.
Often a fit for:
Multi-video campaigns
Recurring branded shows
Podcast series
Multi-day broadcasts
Product content libraries
Customer story programs
Internal communication series
National or multi-location productions
A typical project may include:
Strategy and creative direction
Multiple scripts or episode plans
Casting and talent
Multiple production days or locations
Expanded crew
Custom sets or scenic design
Motion graphics package
Multiple finished videos
Platform-specific versions
Social content
Ongoing production management
Looking for more general rates?
Explore pricing for studio rental, podcast recording, audio services, and other straightforward bookings.
The biggest production cost drivers
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Strategy and Pre-Production
The more complex the message, audience, or creative idea, the more planning it takes to execute it well. Strategy, scripting, storyboards, casting, and logistics all affect the scope.
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Crew Size
A small interview may only require a few people. A larger commercial, broadcast, or multi-camera production may need a director, producer, camera operators, audio engineer, lighting team, production assistants, and other specialists.
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Filming Days and Locations
Additional production days and locations require more crew time, equipment, transportation, setup, and coordination.
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Talent, Props, and Locations
Actors, voiceover artists, hair and makeup, wardrobe, props, custom sets, permits, and location rentals are added based on what the creative requires.
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Editing and Versioning
The amount of footage, complexity of the story, number of deliverables, number of aspect ratios, and number of stakeholder review rounds all affect post-production.
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Animation and Custom Graphics
Simple branded titles are very different from a fully animated explainer or custom visual-effects sequence. The level of design and animation should be appropriate to the job the video needs to do.
Making the Budget Work Harder
Where thoughtful planning can save money
A smaller budget does not have to mean less quality work. The goal is to put the available investment where it will make the greatest difference.
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If the crew, equipment, location, and talent are already assembled, use the opportunity to capture multiple interviews, videos, or social assets.
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Every location adds setup, transportation, coordination, and time. When possible, create several looks within one flexible space.
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Agree on the message, script, and decision-makers before production. Late changes and conflicting feedback can create additional editing or reshoots.
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A repeatable set, graphic package, or production format can reduce the cost of future content while helping everything feel connected.
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If you expect to need several pieces of content over time, plan them together. A campaign or series can often create more value per production day than isolated one-off projects.
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We can usually provide an early range, but a reliable quote requires a basic understanding of the goal, audience, filming needs, and expected deliverables. If the concept is still developing, we can help define it before creating the final scope.
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They may include different levels of strategy, crew, equipment, production time, editing, graphics, deliverables, and revisions. Ask each company to explain exactly what is included and what could create additional costs.
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It is one factor, but rarely the most important one. A short commercial with actors, multiple locations, and custom animation may cost more than a longer studio interview.
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Depending on the project, pre-production may include discovery, strategy, scripting, storyboards, interview development, casting, scheduling, location planning, shot lists, and crew coordination.
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Our standard projects include 2 rounds of revisions. We define the review process in the project scope so everyone knows how and when feedback will be collected.
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Yes. We regularly collaborate with internal teams, agencies, freelancers, and other production partners. MNYK can lead the entire project or fill a specific production need.
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Yes—and it is often one of the best ways to use the budget efficiently. With the right planning, one production day can create a primary video, interviews, cutdowns, social content, photography, and other supporting assets.
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Yes. You can rent the studio and bring your own crew, or add cameras, equipment, engineering, and production support as needed.
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It depends on the project. Straightforward studio productions may come together quickly, while projects involving scripts, talent, locations, custom sets, or multiple stakeholders need more lead time. In general, reaching out earlier gives us more flexibility.
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Yes. MNYK supports productions both inside and outside our Manayunk studio, including on-location projects, events, and broadcasts. Travel and location costs are included in the custom scope.
Video Production FAQs
You don’t need a finished production plan to start the conversation.
Tell us what you are trying to make, who it needs to reach, and what you want the content to accomplish. We’ll help you identify the right production approach, understand the investment, and decide what should happen next.
hey@mnykstudios.com
(215) 850-5376
4145 Station Street
Philadelphia, PA 19127